The Asher Blog

Breaking into the world of B2B sales can seem intimidating, especially if you have little to no experience. The good news is that many successful B2B sales professionals started where you are today—with a lot of ambition and a willingness to learn. Here’s a step-by-step guide to help you kick-start your journey into the dynamic … No Experience? No Problem: How to Start Your B2B Sales Journey

Hiring the right sales talent can be the difference between hitting your revenue targets or falling short. Yet, identifying candidates who possess both the skills and the mindset to thrive in a sales role can feel like finding a needle in a haystack. If your current hiring strategy isn’t delivering the results you need, it … Is Your Hiring Strategy Failing? Explore These Sales Assessment Tools to Find the Right Fit

In the fast-paced world of B2B sales, time is money. An extended sales cycle can drain resources, frustrate teams, and delay revenue generation. To accelerate this process, businesses must ensure seamless collaboration between marketing and sales. Here’s how aligning these two critical departments can lead to shorter sales cycles and higher revenue. The Disconnect: Why … Aligning Marketing and Sales for a Faster B2B Sales Cycle

In today’s fast-paced business landscape, sales teams face constant challenges. From adapting to new technologies to staying ahead of competitors, the need for continuous improvement is paramount. On-demand sales training has emerged as a game-changer, offering a flexible, efficient, and effective way to empower your team. Here’s how it can elevate performance and confidence across … How On-Demand Sales Training Can Boost Your Team’s Performance and Confidence

In today’s highly competitive sales landscape, understanding the unique traits and behaviors of your sales team can be the game-changer that elevates performance and reduces turnover. Sales personality assessments provide critical insights into individual strengths, weaknesses, and motivations, enabling organizations to tailor their training programs and retention strategies for maximum impact. The Value of Sales … Improve Training and Retention with Sales Personality Assessment Insights

In today’s digital-first world, online sales are the lifeblood of many businesses. As companies strive to boost their sales and enhance team performance, the adoption of eLearning programs is emerging as a game-changer. But how exactly does eLearning optimize an online sales program, and what strategies truly deliver results? Let’s explore the mechanisms and benefits … Optimizing Online Sales Program with eLearning: What Works and Why

Sales is often seen as both an art and a science. While effective techniques and strategies play a key role, your personality traits can significantly influence your ability to close deals. Are you naturally persuasive? Do you excel at building trust? Or perhaps your analytical skills set you apart? By understanding your sales personality, you … Take This Sales Personality Test and Sell Like a Pro

In today’s fast-paced, technology-driven world, virtual sales training has become an essential tool for businesses seeking to equip their teams with the skills needed to thrive. Whether you’re a seasoned professional or just beginning your sales career, understanding the value and mechanics of virtual sales training can significantly impact your success. The Rise of Virtual … Virtual Sales Training for Modern Professionals: What You Need to Know

The digital landscape is constantly evolving, reshaping how businesses connect with consumers. As e-commerce and online marketplaces dominate, sales professionals must adapt to new tools, strategies, and buyer expectations. Developing online sales skills has never been more critical for thriving in tomorrow’s market. Here’s how to future-proof your sales career and adapt to the ever-changing … The Future of Selling: How to Develop Online Sales Skills for Tomorrow’s Market

Most buyers do not consider salespeople to be “safe” as they know salespeople want their money. “Action Selling” tells us that buyers make five decisions when buying products and services and they ALWAYS make them in the same order. First: They have to “buy” the salesperson. Second: They have to buy the salesperson’s company as … Importance of Rapport Building Using Cognitive Biases