Business Growth

BYOD, which stands for Bring Your Own Device, is no longer a “maybe” proposition. Workers nationwide are using their own preferred mobile devices for work, even if this makes IT managers grit their teeth due to the lack of control and extra security risks inherent in such a practice. Sales managers, executives, and even company … BYOD and the Sales Team: Risks and Benefits

Salespeople obviously do better with warm leads, those which are already familiar with a product or service and which might already have an interest in buying. One of the best, most cost-effective methods for obtaining warm leads is through referral marketing. Referral marketing leverages the power of social influence — you are much more likely … 3 Tips for Increasing Referrals in 2013

In sales, understanding the different personality types in the workplace, and therefore of the buyers you will encounter, can help improve sales results. After all, if you can better relate to the people you are dealing with, you can probably sell them better, right? While human behavior is full of nuances and everyone is very … Understanding Personality Types in the Workplace: Part 1, “The Driver”

You have arrived to your sales appointment on time. You are well-groomed and have prepared a solid, gee-whiz presentation on your iPad. After building rapport, you have listened earnestly to the buyer’s responses to your smooth, guiding questions instead of talking the prospect to death. Things are going great — until you try your close. … Determining the Closing Point: Learn to Recognize the Buyer’s Shift

Sales trainers love buzzwords. From the ubiquitous “trusted advisor,” to the (thankfully) retired “interfacing,” to the relatively new “challenger sales” and “insight sales,” it seems that there is always some new term that pops up that promises to revolutionize sales and wash the slate clean of the old methods. A bit of critical thinking reveals … Solution Selling: Beyond the Buzzword

For salespeople coming from the B2C (business-to-consumer) world, B2B (business-to-business) sales requires adjusting and adopting a slightly different skill set. The high dollar values involved usually make the extra work worth it, but also makes B2B sales even more competitive than B2C sales. Here are some top sales tips for new B2B salespeople. 1. Dress … Top Sales Tips for New B2B Salespeople

If there is one common dominator in sales success; one approach which is so foolproof that is should be etched in marble monuments and made the first thing anyone learns before even thinking about becoming a professional salesperson, it is the sentence below. Are you ready to learn THE BIG SECRET, the one which top … The Best Way to More Sales is…

With an increasingly global marketplace, salespeople encounter international buyers on a regular basis. While this presents an excellent opportunity to expand territory and sales, it also comes with the possibility of miscommunication or even offending those you try to do business with if their culture is not understood. Here are some marketing and sales tips … Tips for Selling to International Buyers

At Asher Strategies, we believe we are on the cutting edge of sales training. Admittedly, so do many other sales training firms. With so many claims out there , this can lead to not only a confusion in how to select sales training companies, but also to wondering whether sales training really “delivers the goods,” … How Sales Training Leads to Greater Profits

Sales forecasting allows salespeople and their managers to form an educated guess as to where they are headed, which in turn allows them to plan using a guide rather than simply “winging it” — a sure recipe for low production. Sales projections take into account past sales figures, and if you are measuring the proper … How to Forecast Sales for a Brand New Business, Product, or Service